|
Advertising and Marketing Trade
Magazines
Whether you market to marketers and want to
get your PR noticed by advertising and marketing trade
magazines, or you just want to stay informed about marketing
trends and are looking for new sources of news, you'll find it
here in the largest online directory of marketing and
advertising trade publications. Listed here are the top 100 (or
so) advertising and marketing trade magazines, newsletters and
Web sites in the English language (plus one in German).
If you find a missing or mis-categorized
publication, let us know.
Top marketing and advertising news sources
categorized by country and subject:
U.S. Marketing & Advertising Trade
Publications
Advertising (US)
AdCritic .com
Editorial Contacts
Online publication offering critique of television, interactive, and print advertising.
Resources on the site include white papers and product reviews,
"Who did that spot?" -- an archive of ads and their creative
genesis, directories of photographers and sound producers, and a
Location Scout feature for state film offices.
Adweek
Editorial Contacts
Focuses on reporting about agencies and accounts. Web resources
include the ability to search for ad agencies by type such as
consulting, creative design, direct marketing, entertainment
marketing, sports marketing, full service, event marketing,
interactive, marketing research, and public relations.
Advertising Age
Editorial Contacts
News about branding, advertising, media, and people in
marketing. The site also provides demographic data and links to
resources such as marketing careers, events, and white papers.
Latest News
People &
Players
Account Action
MediaWorks
Digital
Data
Center
Point
Columnists:
Jonah
Bloom
Scott
Donaton
Teressa Iezzi
Randall Rothenberg
Rance
Crain
The
Media Guy
Al Ries
Media
Editorial Contacts
Published by MediaPost, this publication examines and explores
the world of media, covering all forms of broadcast, print and
online Media. MEDIA magazine helps media professionals plan and
buy more effectively, efficiently, and easily.
Media
News
Media Life
Editorial Contacts
Written for media planners and buyers, Media Life is an online
daily newspaper covering news, trends, and innovations and
out-of-home media, TV, magazine, newspaper, classified, and
alternative media advertising.
The Advertiser
Editorial Contacts
Published by the Association of National Advertisers (ANA) six
times a year, The Advertiser focuses on topics of critical
interest to marketing decision-makers: brand building,
integrated marketing to client/agency relations and marketing
accountability. The magazine provide insights on industry issues
and trends, as well as actionable advice from forward-thinking
marketing and advertising decision makers.
(top)
B2B Marketing (US)
B2B
Marketing Trends
Editorial Contacts
Online publication providing news on b2b marketing measurement,
advertising and promotions, brand management, technology,
international marketing, and event marketing. The site also
lists upcoming events and a small selection of marketing
resource sites.
BtoB
Editorial Contacts
Provides coverage of marketing strategy, creative, interactive,
relationship marketing, media, and public relations for b2b
marketers. Site resources include an industry events calendar,
job board, and vertical marketing guide.
News
Headlines
RainToday
Editorial Contacts
Online and newsletter publication for marketers of professional
services. News, commentary, and helpful how-to articles to help
more effectively position, promote, and sell professional
services. Site provides reports, resources, and event listings.
News Headlines
(top)
Branding and
Consumer Packaging (US)
BrandPackaging
Editorial Contacts
Publication focused on the marketing impact of packaging,
targeted at consumer packaged goods manufacturers and suppliers.
Site includes classified ads, a design gallery, special reports,
an industry event planner, and a directory of packaging
resources.
Brandweek
Editorial Contacts
Publication focused primarily on consumer marketing, with
reporting on market segments (automotive, sports &
entertainment, financial services, food & beverage, apparel &
retail, etc.), agencies, media, and demographics. Online
resources include research, careers, industry events, and
directories.
Breaking
News
All News
Autos
Sports & Entertainment
Food &
Beverage
Packaged Goods
Restaurants
Apparel
& Retail
Financial Services
Tech / Hardware
Pharmaceutical
Leisure
& Travel
ReBrand
Editorial Contacts
Online only, global source for case studies and programs on
effective rebrands: the repositioning, revitalizing, and
redesign of existing brand assets to meet strategic goals.
Features showcased rebrands from around the world.
trendwatching.com
Editorial Contacts
Promising consumer trends, insights and related hands-on
business ideas, based on the input of a network of 8,000+
spotters in more than 70 countries worldwide. Trend findings
help marketers, CEOs, researchers, and anyone else interested in
the future of business and consumerism, to dream up new goods,
services and experiences for (or even better, with) their
customers. Site also offers a trend database and periodic trend
reports.
Trend
Briefing
(top)
Call Centers / CRM (US)
Call Center Magazine
Editorial Contacts
Coverage of news, case studies, and events for customer contact
center professionals, published by the International Customer
Management Institute (ICMI). Online resources include conference
listings, training, e-newsletters and videos.
Contact Center News
CRM
Magazine (U.S.)
Editorial Contacts
Features articles on sales and marketing automation, call
centers, marketing analytics, channel management, and CRM use in
vertical markets. Site also provides sections on CRM best
practices, research and reviews, and a CRM buyer's guide.
Customer Centricity
Daily News
Front Office
Insight
Magazine Features
Pint of View
Reality Check
Real ROI
Re:Tooling
The Tipping Point
Viewpoints
White Papers
Customer Inter@ction Solutions
Editorial Contacts
Magazine for contact center and CRM professionals with coverage
of topics such as call monitoring, broadband telephony, call
center software and training, VoIP, and contact center services.
Resources include a service provider directory, events calendar,
white papers, and blog links. Publisher TMCnet offers more than
80 separate XML feeds (seriously, though not all of the feeds
work properly); key selections are below, or you can peruse the
complete list on their site.
Conference Call-Audio-Web
Voice Over Broadband
VoIP Contact Center
CRM
Solutions
Customer Experience Management
Sales Force Automation
Workforce Optimization
Call Center
Call Center Software
Virtual Contact Center
Consumer Electronics
Call Center Want Ads/Classifieds
ICCM Weekly
Editorial Contacts
Online-only publication featuring breaking news, real-world case
studies, research reports, in-depth technology articles, and
expert columns for customer contact management professionals.
(top)
Creative (US)
`boards
Editorial Contacts
Focused on creative production, `boards covers agencies,
writing, campaigns, art direction, photography, locations, and
media. The site also provides career listings, a calendar of
industry events, and a searchable database of producers and
creatives.
Communication
Arts
Editorial Contacts
Covers design issues and the creative side of marketing and
advertising: photography, graphic design, illustration, and
writing. Site resources include career listings and the ability
for designers to upload their portfolio and resume.
Lürzer's Archive
Editorial Contacts
Reviews of the best new print ad campaigns, illustration, and
television advertising. Site includes an events calendar and
directory of creative services (agencies, art direction,
copywriting, illustration, photography, and production
companies).
(top)
Direct and Catalog
Marketing (US)
AccuTips
Editorial Contacts (limited information)
A free monthly e-newsletter full of
direct marketing news and legislation, strategies, how-to
information, case studies, and resources. Each month, AccuTips
provides advice on how to increase response rates, create
successful campaigns, and make the most of strategies and tips
from industry experts. The site also offers resource materials
and Webinars.
CampaignStreet
Editorial Contacts
A hybrid blog/online/newsletter, CampaignStreet provides
interviews and news coverage targeted at direct and affiliate
marketers. Resources include a message board and affiliate
network directory.
Catalog
Success
Editorial Contacts
News, guidance and commentary for catalog, direct and database
marketers. In addition to traditional direct marketing topics,
the magazine addresses b2b practices, fundraising, direct
response TV, and CRM issues. Site also provides career postings,
supplier search, and other resources.
Tips & Strategies
Circulation
Management
Editorial Contacts
A favorite of
Anne Holland, CM is the magazine publishing industry’s most
comprehensive source of information on strategic trends and
ongoing developments affecting circulation management, as well
as practical advice on circulation management and marketing. CM
targets upper and mid-level circulation professionals and
publishing management with coverage of topics such as list
management, email, print and fulfillment. Site resources include
tactics & techniques, research, blogs, associations, an event
calendar and a job board.
DIRECT
Editorial Contacts
The source for news and information for direct marketers,
covering topics such as search engine marketing, email
marketing, case studies, direct (postal) mail, webinars, and
legal and regulatory issues. The site also provides a buyer's
guide, resource center, "ask the expert," and industry events
calendar.
DMNews
Editorial Contacts
Direct, database, and internet marketing news addressing topics
such as catalog/retail marketing, direct mail, e-commerce, email
marketing, list rental services and search marketing. Site
resources include guides and reports, career postings, lists and
databases, white papers, and a direct marketing yellow pages.
DMNews Homepage Headlines
Inside Direct Mail
Editorial Contacts
Publication devoted to the direct mail industry, with coverage
of resources, campaigns, what’s working and what’s not, and how
to improve reponse rates. Site provides a directory of major
mailers, online forum, resource guide, and supplier search.
Multichannel Merchant
Editorial Contacts
A magazine covering interactive marketing, print, and promotion
targeted at multichannel retailers (e-commerce, catalog and
storefront) and the marketing agencies who serve them. Online
resources include a buyer's guide, career listings, calendar of
marketing industry events, glossaries, and direct marketing list
finder.
All Content
Print Channel
Web Channel
CrossChannel
Ops & Fulfillment
Retail Channel
Multichannel News
Response
Editorial Contacts
The definitive publication in direct response marketing,
providing news and in-depth analysis for professionals involved
in all facets of direct response marketing, including DRTV,
radio, interactive TV, the Internet and all areas of DR print.
Site includes a calendar of events, buyers guide, research, and
case studies.
Target Marketing
Editorial Contacts
Provides direct marketers with news and hands-on, how-to advice
on all aspects of direct response media, including direct mail,
telemarketing, space advertising, the Web and direct response
TV, and gives readers insight into such subjects as using
databases and lists effectively, acquiring new customers,
upselling and cross-selling existing customers, and fulfillment
strategies. Site also features a calendar of industry events,
job board, and supplier directory.
(top)
Ecommerce Marketing (US)
Digital Transactions
Editorial Contacts
Business strategy-oriented news and analysis on topics such as
debit cards, payment networks, electronic transaction
processing, ATMs, and online payment systems. The site provides
an industry events calendar and Web transaction performance
indexes for credit card Web transactions and e-banking
transaction performance.
eMarketing+Commerce (eM+C)
Editorial Contacts
An online and bimonthly print publication supplementing Target
Marketing and Catalog Success, eM+C is designed to help
marketers capitalize on the latest and most effective strategies
and tactics as they strive to keep pace with new digital
technologies and consumer demands. eM+C offers extensive
coverage of various facets of e-marketing and commerce,
including search engine marketing and optimization; database
marketing and analytics; direct response television; e-mail,
video, viral and guerilla marketing; social networking;
behavioral targeting; and Web analytics and optimization, and
other strategies.
Internet Retailer
Editorial Contacts
Focused on strategies for multichannel retailing, with articles
on Web analytics, online retailers, security, and email
marketing. Site resources include a calendar of industry events
and a buyer's guide.
paidContent.org
Editorial Contacts
A blog-like online publication focused on the business of
digital media. Areas of coverage include: online publishing,
portals, content commerce technologies, digital music, digital
movies, mobile content, digital sports, digital gaming,
broadband content/IP-TV, RSS and XML Syndication, nanopublishing,
B2B information industry where it is merging with B2C, venture
investment, and mergers and acquisitions in the sector, and
other related and emerging areas in digital media. Site
resources include reports, an events calendar, and career
listings.
The Economics of Content
Digital Media Jobs Blog
Events Listing Calendar
Unhealthily Obsessed with Mobile Content
contentSutra: News and Headlines from the Indian Digital Media
Market
Practical Ecommerce
Editorial Contacts
Provides easy-to-understand articles and editorial for ecommerce
owners, operators and decision makers. Topics addressed include
interviews, Web site profiles, PPC advertising, search engine
optimization, and e-commerce marketing.
Magazine Articles
Podcasts
eCommerce: A Day in the Life
Start-up Notes
Developer's Diary
(top)
Entertainment Marketing
(US)
Inside Branded Entertainment
Editorial Contacts (limited information)
Online-only source for news, insights, interviews and reports
about all aspects of branded entertainment -- TV and film
product placements, game advertising, sports sponsorships,
industry trends, brands, agencies, and celebrities. Site
resources include an events calendar and industry reports.
Most Viewed Stories
Most Emailed Stories
Most Printed Stories
Most Saved Stories
KidScreen
Editorial Contacts
A publication that describes itself as "an international trade
magazine serving the information needs and interests of all
those involved in reaching children through entertainment."
Topics include production and distribution, licensing, retail,
marketing, and people. Among site resources are an events
calendar, recommended reading list, special reports, and a
directory of industry contacts.
Li©ense
(U.S.)
Editorial Contacts
Magazine for licensing in the arts, branding, characters,
entertainment, fashion, wireless, publishing, sports and retail
sectors. Site resources include a license finder, industry
statistics, classified ads, and an events guide.
License! Global
Art
Brands
Character
E-news
Entertainment
Fashion
Publishing
Retail
Sports
(top)
Event Marketing (US)
Corporate Event
Editorial Contacts
Published quarterly by the producers of Exhibit magazine,
Corporate Event provides business professionals with strategic
and tactical analysis of user conferences, private trade shows,
product launches, media events, dealer/distributor events,
mobile marketing, and VIP customer events. Site includes a
marketplace and awards listings.
Exhibitor
Editorial Contacts
Publication dedicated to best practices in trade show marketing,
with articles on attendance promotion, budgeting, exhibit
design, presentations, staffing, technology, travel and vendors.
Site provides a glossary, exhibiting tips, buyer's guide and
resource directory.
Expo
Editorial Contacts
News, trends, research, and best practices for trade show and
events marketing. Features include an e-marketplace and career
center.
Expo Headlines
Meetings & Conventions
Editorial Contacts
Meetings & Conventions helps meeting and event planners in
corporations, associations, incentive houses and independent
planning companies more effectively manage their careers. It
offers in-depth features, informative columns, destination
insights, news analysis, and original research on topics such as
conventions, associations, attractions, transportation and legal
issues. The site includes destination guides, event planning
tools, hotel chain contacts, and a buyers guide.
Presentations
Editorial Contacts
Online publication covering presentation design, strategy,
technology and tools, venues, products, and news. Site also
provides training, a career center, and a directory of industry
resources.
Most Viewed Stories
Most Emailed Stories
Most Printed Stories
Most Saved Stories
Successful Meetings
Editorial Contacts
For meeting planners across all industries, Successful Meetings
educates and provides resources for all levels of corporate,
association and independent meeting managers and buyers about
how to create and execute all types of meetings. Site resources
include an industry events calendar, job board, destination
guide, vendor directory, awards, and industry research.
Most Viewed Stories
Most Emailed Stories
Most Printed Stories
Most Saved Stories
Trade-Show-Advisor.com
Editorial Contacts (limited information)
Online-only site providing articles to help trade show marketers
enhance brand and product visibility, promote new and existing
products, generate leads, drive sales, learn about industry
trends, gain competitor insights, make key industry contacts,
and further solidify relationships with current customers.
Topics include planning, exhibits, promotional items, staffing,
and software tools. Site also provides links to trade show
resources and industry associations.
Latest Headlines
(top)
General Marketing (US)
Deliver
Editorial Contacts (contact form only)
A leading online information resource for marketing
professionals, Delivermagazine.com arms
marketers with all of the pertinent research, news and
commentary impacting their industry. Digital technology is
rapidly re-shaping the world of marketing, and
Delivermagazine.com offers strategies and solutions designed to
make sense of this turbulent new age.
Deliver Case Studies
Marketing Sherpa
Editorial Contacts
E-newsletters publishing case studies of successful marketing
efforts in b2b, consumer, online publishing, and email
marketing. Site also offers free and fee-based reports, job
listings, and an online buyer's guide.
Case Studies & Know-How from MarketingSherpa
Marketing Today
Editorial Contacts
An online publication devoted to marketing communications,
Internet marketing, trade show and event marketing, and search
engine marketing. Site resources include marketing tools, an
events calendar, and research data.
Marketing Today Headlines
Reveries
Editorial Contacts
Online-only, blog-like publication covering topics such as
consumer behavior and insights, advertising, celebrities, CRM,
design, entertainment, loyalty marketing, pop culture, media,
and marketing strategy.
Cool News of the Day
(top)
Incentive, Motivation, Loyalty and Promotion Marketing (US)
Colloquy
Editorial Contacts
Online publication covering news and announcements in database
and loyalty marketing. Resources include white papers,
conference info, and career postings.
Breaking News
Incentive Magazine
Editorial Contacts
Publication devoted exclusively to motivation and performance
improvement through the use of incentive programs and consumer
promotions, for executives seeking to improve company
performance. Site resources include a salary wizard, calendar of
industry events, glossary of incentive management terms, white
papers and market research.
Top Stories
Strategy, Technology, Research, Gift Cards
Potentials
Editorial Contacts
Coverage focused on incentive gifts, motivation, travel, and
events. Web site features a career center, meeting planner's
handbook, an events calendar, and a partial directory of
marketing associations.
Sales - Strategy, Training, Incentives, Technology, CRM...
Marketing - Strategy, Technology, CRM, Communications
Management - Strategy, Compensation, CRM, Training...
Promo
Editorial Contacts
The magazine for ad agencies, retail/consumer marketing, event
and entertainment marketing, sweepstakes, interactive marketing,
and premiums and incentives. Resources include awards, events
and webinars, research, classified ads, and career openings.
Coupons
Entertainment Marketing
Event Marketing
Games, Contests & Sweeps
Interactive Marketing
Marketing at Retail
Premium Incentives/Gift Cards
Sampling
Advertising Agencies
Promotion Campaigns
Legal and Regulatory Issues
Selling
Power
Editorial Contacts
News and advice with a focus on professional selling skills,
motivation and sales management know-how in the
business-to-business environment. Online resources include a
career center, sales training resources, and webinars.
Selling Power Articles
The Hub
Editorial Contacts (limited information)
Online-only, blog-like publication featuring PDF articles from
various authors on topics such as advertising, brand identity
and brand management, consumer insights, loyalty marketing,
media planning, online marketing, and promotion marketing.
The Hub RSS Feed
(top)
Marketing Leadership (US)
Business 2.0
Editorial Contacts (limited information)
Business publication covering tech companies, markets, economic
trends, mergers, startups, careers, and business leaders. Site
features interesting calculators (such as retirement planning
and home refinancing) and lists including best places to live,
most admired companies, fastest growing tech companies, and
dumbest business moves.
Technology and Business News
Chief
Marketer
Editorial Contacts
Online news source covering direct and database marketing, print advertising,
broadcast, online marketing, catalogs, and event marketing from
the perspective of executive-level marketers. Their site
includes job listings, white papers, webinars, and blogs.
Contagious
Editorial Contacts
Billing itself as "a
quarterly intelligence briefing," Contagious is published in
magazine, DVD and online formats. Editorial focuses on ideas,
trends and innovations behind revolutionary creative, branding
and marketing strategies.
Latest News
Networking Times
Editorial Contacts
Magazine devoted to network marketing, with articles on new
business opportunities, closing sales, loyalty marketing,
training, lobbying and legislation, leadership and management.
The site also provides training resources and an online store.
Sales & Marketing Management
Editorial Contacts
Coverage of trends, strategies, research, expert voices, and
case studies designed to help sales and marketing executives
sell more, manage better, and market smarter. Site also provides
a salary wizard, calendar of industry events, glossary of
incentive management terms, white papers and market research.
Sales - Top Stories
Sales - Strategy, Training, Incentives, Technology, CRM,
Meetings
Marketing - Top Stories
Marketing - Strategy, Technology, CRM, Communications
Management - Top Stories
Management - Strategy, Compensation, CRM, Training, Motivation
(top)
Marketing Research (US)
American Demographics
Editorial Contacts
An Advertising Age publication focused on consumer demographics,
trends, statistics, and buying patterns. Site resources include
their Data Center -- reports covering top advertisers, brands,
agencies, media companies, circulation, and executive salaries.
American Demographics News
Journal of
Empirical Generalizations in Marketing
Science
Editorial Contacts
A specialist on-line journal devoted to high quality research
that develops empirical generalisations related to marketing,
consumer behaviour, and strategy. Publishes replication and
extension research, critical reviews of previous research
(single studies or streams of research), meta analyses,
commentaries on scientific development and philosophy of
marketing science.
Also provides links to other online marketing journals and
resources.
Key Findings
Editorial Contacts (limited information)
Online (newsletter) produced by marketing research firm Saurage
Research. Provides news, research, and marketing case studies
for healthcare, b2b, advertising, and strategic marketing
planning. Site includes a glossary of marketing research terms.
MarketingNPV
Editorial Contacts
A quarterly journal designed to raise awareness, provide
perspective, frame important issues, and showcase effective
solutions in marketing decision making. The Web site includes
career listings, an events calendar, and a selection of
downloadable marketing simulation and decision-making tools.
Quirk's
Marketing Research Review
Editorial Contacts
A publication designed to promote the use, understanding and
value of marketing research across industries. The Web site
features an archive of more than 1,000 case histories and
technique articles, an interactive researcher forum, marketing
research job postings, and a comprehensive directory of custom
research providers.
(top)
Niche / Regional
Marketing (US)
Advertising & Marketing Review
Editorial Contacts
Online-only publication covering FTC regulation, creative tools, market
data, and pretty much everything to do with marketing in
Colorado. The site also features classified ads, a marketing
services directory, travel warnings, airline 800 numbers, and
global weather reports.
Advertising & Marketing Review News
ADV
Magazine
Editorial Contacts (limited information)
Articles about agencies, creative, branding, management,
marketing, people, PR, and Web marketing in the Philadelphia
marketing community. Site offers resources, job listings,
glossaries, and a directory of professional communications
organizations.
Journal of
Vacation Marketing
Editorial Contacts
An international forum for applied research papers, case
studies, briefings and reviews on the latest techniques,
thinking and practice in the marketing of hotels, travel,
tourism attractions, conventions and destinations. Site includes
links to textbooks, reference books, and online databases.
Current Issue
Recent Issues
Medical Marketing & Media
Editorial Contacts
A monthly business publication serving healthcare marketers with
industry news and in-depth feature articles on marketing and
promotion, medical products, media, people, and agencies. The
Web site also provides career listings, agency reviews, a
provider directory, awards and surveys.
(top)
Point-of-Purchase (POP) Marketing
(US)
Creative Magazine
No contact information available
News published in the interest of sales promotion and marketing
executives who manage point-of-purchase display, trade show
exhibit and sales promotion programs. Minimalist Web site.
P-O-P Design
Editorial Contacts
P-O-P Design serves the news and product information needs of
producers and designers of in-store displays, signs and
fixtures. Each issue features the latest trends and technologies
vital to building and designing successful in-store
merchandising. Site also provides a buyer's guide and trade show
listings.
P-O-P
Times
Editorial Contacts
The official news publication of the In-Store Marketing
Institute, P-O-P Times provides news and product information
needs for buyers and users of in-store displays, signs and
fixtures. Every month, it informs readers of the news, trends,
and events that shape the use of P-O-P and the impact and
effectiveness of in-store marketing. The site includes a buyer's
guide and tradeshow directory.
(top)
PR / Media Relations (US)
PR News
Editorial Contacts
Research, analysis, business opportunities, market trends for
decision-makers in the corporate world, agencies and PR and
marketing services. Site includes research, awards, a career
center, an events calendar, white papers, webinars, and links to
media/public relations associations.
PR News Headlines
PRWeek
(U.S.)
Editorial Contacts
In-depth news and analysis on healthcare, technology, media,
consumer marketing, public affairs, financial / investor
relations, and crisis communications for PR / media relations
professionals. The site also offers a career center, awards,
contact guide, agency rankings, Webcasts and podcasts.
Global News
US Latest News
US Features
US HealthCare
US Technology
US Consumer
US Public Affairs
US Financial
US Crisis Communications
US Jobs
US Blogs: The Editors' Blog
US Blogs: The Cycle
US Blogs: In Brief
(top)
Web/Online Marketing (US)
ClickZ
Editorial Contacts
Online and newsletter source for Web marketing news, statistics
and trends, and marketing commentary. Site also provides search
engine marketing tips and a directory of resources (almost as
good as the one
here).
ClickZ News
ClickZ News Blog
ClickZ Experts
ClickZ Stats
ClickZ Features
Search Engine Watch
eMarketer
Editorial Contacts
Online source of news, market research, analysis and trends for
e-business and online marketing executives. eMarketer is "The
First Place to Look" for market research information related to
the Internet, e-business, online marketing and emerging
technologies. They offer a free newsletter, paid-subscription
based research reports, and an events calendar.
eMarketer Articles
iMedia Connection
Editorial Contacts
Online and newsletter for Web marketers, with stories on media
strategy, online marketing (Web site design, email marketing,
video, SEM), consumer marketing, creative, Web analytics, and
people. Site provides marketing research, event and career
listings, and a (limited) directory of marketing resources.
All iMedia Content
Marketing Channels
Media Strategies
Consumer Strategies
Search
Creative
Research & Metrics
Industry Issues
People
MarketingVOX
Editorial Contacts
An online publication focused on Web marketing. Provides
coverage of Internet advertising, media blogs, online spending,
email marketing, search engine and multichannel marketing, and
industry verticals.
OMMA
Editorial Contacts
Trade magazine dedicated to the business of online media,
marketing and advertising. Targeted at online advertising
professionals (agencies, publishers and brand marketers) who are
key media and marketing decision makers purchasing search,
email, rich media, behavioral targeting, e-marketing solutions,
wireless, interactive tv, ad management solutions, portals,
consumer and b-to-b websites, and everything interactive.
OMMA Online
OMMA Media
OMMA Marketing
(top)
Canada Marketing
& Advertising Trade Publications
Advertising (Canada)
Marketing
(Canada)
Editorial Contacts
Reports on digital marketing, branding, people, ad agencies, and
media in the Canadian market. Web site resources include agency
rankings and awards, careers, an industry events calendar, and
discussion groups.
(top)
General Marketing (Canada)
Strategy
Magazine
Editorial Contacts
Articles on branding, market targeting, strategy, media,
marketing agencies, people, and promotion focused on the
Canadian market. Site resources include career listings, an
events calendar, and a (rather limited) service directory.
(top)
Niche Marketing (Canada)
DRTV Quarterly
Editorial
Contacts
Online-only Canadian publication dedicated to direct response
television news, interviews and insight; features cover
interesting industry facts and tidbits, industry news snippets,
and interviews with key industry experts.
Mature Market
(Canada)
Editorial Contacts
Focused on marketing to consumers 50 and older, this online-only
Canadian publication offers direct marketing tips and articles
on retirement, housing, food and health. Resources include
market reports, books, and an events calendar. Sister
publications are produced for the Belgian, French, German,
Spanish, and UK markets.
(top)
UK Marketing
& Advertising Trade Publications
B2B
Marketing (UK)
B2B Marketing
Editorial Contacts
UK-based publication targeted at B2B marketers, with articles on
PR, Web marketing, technology, and best practices. Site features
include awards, industry events, and links to free resources
such as UK marketing associations.
(top)
Branding (UK)
BrandRepublic
Editorial Contacts
Coverage of advertising, creative, graphic design, online
marketing, direct marketing, media, and PR. Site features
include the ad of the week, job postings, and news alerts.
Latest News
Features
and Analysis
Advertising News
Design News
Digital News
Direct Marketing News
Marketing News
Media News
PR News
mad.co.uk
Editorial Contacts
Online news site mad.co.uk delivers
business insight to professionals in marketing, media, new
media, advertising and design. It provides editorials, features,
and news and profiles of leading brands on its Web site and
through its newsletters. The site also offers a career center
and events calendar.
(top)
Call Centers / CRM (UK)
Customer Management
Editorial Contacts
A U.K.-based magazine providing news and
commentary on effectively marketing to existing customers.
Readers are operations directors, customer experience managers,
MDs and general managers, heads of department from sales and
marketing to IT, CRM directors, heads of call centres and
customer managers. Site features include an events calendar,
career postings, and an online directory of related resources.
The
Wise Marketer
Editorial Contacts
UK-based, online-only publication offering news and analysis on
customer retention and loyalty marketing. Topics include rewards
programs, direct and indirect channels, and call centers (or
centres). Site also provides research, an events calendar, book
reviews, and links to other marketing resources.
(top)
Direct Marketing (UK)
Campaign
Editorial Contacts
From the publishers of BrandRepublic, Campaign offers coverage
of advertising, creative, design, digital, direct marketing,
media and PR topics. Site provides directories of marketing
services providers, an events calendar, and research reports.
Headline News Feeds -- see
BrandRepublic news feeds
Database
Marketing
Editorial
Contacts
Database Marketing magazine brings together the latest news,
case studies and feature articles on UK target marketing and
customer management for a sophisticated audience of managers and
users in the marketing, sales and service functions. The
magazine covers topics like campaign management, business and
consumer data, customer relationship management strategy and
software, profiling, segmentation, data warehousing, and tools
such as GIS, OLAP analysis software and data cleansing packages.
Site also provides links to related resources and career
postings.
Marketing Direct
Editorial Contacts
U.K.-based publication covering every facet of direct marketing
from email and mobile marketing to customer relationship
management, creativity and database management. News and
analysis on the latest client, agency and supplier developments;
campaign launches; agency start-ups and closures; legislation;
and new software and telemarketing equipment. Site also features
a jobs board and links to list vendors and other direct
marketing resources.
(top)
Entertainment Marketing
(UK)
Li©ense!
(U.K.)
Editorial Contacts
Magazine for licensing in the arts, branding, characters,
entertainment, fashion, wireless, publishing, sports and retail
sectors. Site resources include a license finder, industry
statistics, classified ads, and an events guide.
(top)
Event Marketing (UK)
Event
Editorial Contacts
UK-based magazine for live event and exhibition planners. Event
provides news on commentary on topics including venues,
attractions, planning, transportation, and festivals. The site
also offers directories of trade associations, event suppliers
and venues.
RSVP
Editorial Contacts
A UK-based publication for creative events, RSVP magazine is
designed to guide organisers through the process of planning and
booking corporate events, parties and hospitality. Subscribers
range from PA's through to Brand Managers and CEOs. Web site
provides directories of event suppliers and trade associations.
(top)
General Marketing (UK)
Marketing (UK)
Editorial Contacts
A BrandRepublic publication covering advertising, creative,
design, digital, direct marketing, media and PR news. The site
also offers forums, awards, an events calendar, career listings,
research and statistical reports, and a supplier directory.
News Headlines: see BrandRepublic
newsfeeds
Pool
Editorial Contacts (limited information)
A quirky British online publication with feature articles
pertaining to branding, e-commerce, business strategy, marketing
communications, and knowledge management. Also provides case
studies, book reviews, and a discussion board. Article
submissions are welcome; search for "biographies" using the
Search feature to contact individual editors.
(top)
Niche Marketing (UK)
Mature Market (U.K.)
Editorial Contacts
Focused on marketing to consumers 50 and older, this online-only
British publication offers direct marketing tips and articles
on retirement, housing, beauty and health. Resources include
market reports, books, and an events calendar. Sister
publications are produced for the Belgian, French, German,
Spanish, and Canadian markets.
(top)
Point-of-Purchase (POP) Marketing (UK)
POPbuyer
Editorial Contacts (limited information)
UK-based online directory of news and resources for
point-of-purchase display buyers. Provides information on
components, contractors, design services, displays,
manufacturing, printing, promotion and signage. Site resources
include case studies, an events calendar, and a job board.
(top)
PR / Media Relations (UK)
PRWeek
(UK)
Editorial Contacts
In-depth news and analysis on city and corporate, healthcare,
technology, media, public affairs, public sector, and voluntary
communications for PR / media relations professionals. The site
also offers a career center, awards, contact guide, PR firm
rankings, Webcasts and podcasts.
(top)
Promotional Marketing (UK)
Promotions & Incentives
Editorial Contacts (limited information)
UK-based publication covering news and issue for marketers in
the sales promotions industry.
(top)
Web/Online Marketing (UK)
Revolution
Editorial Contacts
U.K.-based magazine dedicated to business and marketing in the
digital economy. In addition to news, the site provides job
listings, a calendar of events, and alerts from BrandRepublic.
(top)
Australia / NZ Marketing
& Advertising Trade Publications
Advertising (Australia/NZ)
AdNews
Editorial Contacts
News coverage of advertising, marketing, and media topics in
Australia. Site offers job listings, awards, and a directory of
advertising and marketing agencies.
B&T
Editorial Contacts
Australia's leading magazine on advertising, marketing and
media. The site provides career listings and a very extensive
directory of ad agencies, PR agencies, creative consultants,
direct marketing firms, and media companies.
(top)
Branding (Australia/NZ)
CAP Online
Editorial Contacts
A New Zealand-based webzine, CAP Online features news and
editorials on branding and online marketing. The site also
provides a directory of training resources.
(top)
Call Centers / CRM
(Australia/NZ)
CRM
Magazine
(Australia)
Editorial Contacts
Published by InfoQuorum, and Australian-based groups that also
produces TelCall magazine. CRM supplies news coverage for call
centers, CRM practitioners and direct marketers. Web site
provides white papers, case studies, and a vendor directory.
TelCall
Magazine
Editorial Contacts
The only publication devoted to call centre and CRM
professionals in Australia, TelCall offers news about call
centre openings, technology deployments, changes to legal and
privacy requirements, and innovative people management ideas.
Published by InfoQuorum, the group that also produces CRM
magazine (Australia).
(top)
Asia Marketing
& Advertising Trade Publications
Advertising (Asia)
Media (Singapore)
Editorial Contacts
Asia's number one media, advertising and marketing publication,
covering news, analysis, features and industry opinion from
around the region. Circulation includes the top 5,000 marketers
in the region and the 7,000 industry personnel that create plan
and buy their marketing, advertising and PR campaigns. Site also
provides a career center, events calendar, and online media
directory.
(top)
Branding (Asia)
Branding
Asia |
